Spring Distracted Driving Campaign

ICBC’s Spring Distracted Driving campaign kicked off on Friday March 1, with community initiatives and social media efforts all month long. Police across B.C. will be ramping up enforcement this month, and community policing volunteers will be setting up Cell Watch deployments to remind drivers to leave their phones alone.

One of the most pressing concerns on the roads is distracted driving, which continues to be a leading cause of crashes and injuries. If everyone avoided distractions while driving in B.C., the number of crash fatalities could be reduced by up to 27%. That’s 78 lives that could be saved every year. Research shows that drivers are 3.6 times more likely to crash if they’re using a hand-held electronic device while driving.

Find out more on ICBC’s website, including tips for drivers: https://bit.ly/3Skk0it